The Importance of Preparing Your Home for Photos, Video, and Showings

When it comes to selling your home, first impressions matter more than ever. In today’s market, buyers make decisions quickly — often after just a few seconds of scrolling through photos online. That’s why having your home clean, staged, and photo-ready can make all the difference in how fast it sells and how much it sells for.

Why Presentation Matters

Nearly every buyer starts their search online, and your home’s photos and videos are their first impression. A cluttered or poorly prepared home can make even a great property look small, dark, or uninviting. On the other hand, a clean, staged home helps buyers picture themselves living there — and that emotional connection often leads to faster offers and higher sale prices.

Professional real estate photography, drone footage, and video tours can only do so much if the home isn’t ready. The goal is to create a “move-in ready” feel that stands out from the competition.

Step 1: Deep Clean Every Room

Before the camera comes out, the cleaning supplies should. A spotless home shows buyers that it’s been well cared for. Focus on:

• Floors, baseboards, and corners where dust collects
• Windows (inside and out) to let in maximum light
• Kitchens and bathrooms — these are the two biggest selling points
• Pet areas and odors — these are easy turn-offs for buyers

If possible, consider hiring a professional cleaning service before your listing photos are taken. It’s one of the best short-term investments you can make in your home sale.

Step 2: Declutter and Depersonalize

Less is more when preparing your home for photos and showings. Remove personal photos, collectibles, and excess décor. Clear countertops and surfaces to make spaces look larger and cleaner.

Remember: buyers want to see the house, not your belongings. A clean, neutral environment helps them visualize their own furniture and style.

Step 3: Stage to Sell

Home staging doesn’t mean redecorating — it’s about strategic presentation. Whether you hire a professional stager or simply rearrange your own furniture, the goal is to highlight your home’s best features.

Tips for simple staging success:

• Create inviting spaces by adding soft lighting and neutral accents.
• Use fresh flowers or greenery to add life to photos and video.
• Make sure rooms are well-lit; natural light is your best friend.
• Keep pathways open and remove bulky furniture to make rooms feel bigger.

Professional staging consistently leads to quicker sales and stronger offers — especially in the digital age, where buyers “shop with their eyes” first.

Step 4: Get Ready for Photos and Video

Once your home is spotless and staged, it’s time for your marketing team to capture it at its best. High-quality photos, aerial drone shots, and walkthrough videos are essential in today’s market.

Before your photo or video appointment:

• Turn on all lights and open blinds for brightness.
• Hide cords, trash bins, and personal items.
• Make beds and smooth out linens.
• Double-check that exterior spaces (yard, patio, driveway) are tidy.

A perfectly prepped home ensures that every image — from drone footage to listing photos — showcases your property in the best possible light.

Final Thoughts

A clean, staged, and photo-ready home isn’t just about appearances — it’s about maximizing value. Listings that look polished attract more online views, more showings, and stronger offers.

If you’re preparing to sell your home in Bemidji, MN or the surrounding area, our team can guide you through every step of the process — from staging advice to professional photography, drone video, and marketing strategies that help your property stand out.

👉 Ready to sell? Contact The Hoover Group – Real Broker today to schedule your pre-listing consultation and learn how to prepare your home for a fast, top-dollar sale.